LEADWAY ASSURANCE COMPANY LIMITED
(‘LEADWAY’) is one of Nigeria’s foremost insurance
service companies, with a reputation for service
efficiency and customer reliability.
For over 40 years, LEADWAY has honoured its
underwriting commitments and has earned its
reputation of excellence in claims handling. The
evolution of LEADWAY since 1970 has mirrored the
dramatic expansion of indigenous insurance service
providers, with LEADWAY remaining in the forefront as
an insurer of repute. The reputation enjoyed today by
LEADWAY has been attained by the continuing pursuit
of improvements to maintain competitive advantage. All
aspects of the business are approached with discipline;
the recruitment of staff, the development of products,
the advancement of technologies and the personal
service offered to each client.
Job description
General Description of Role
This role will be responsible for developing markets and
increasing sales of our insurance products and
services, in addition to coordinating operational
activities within the branches and leading the branch
sales team in retaining existing clients and developing
new markets which would have positive impact on
profit targets.
Reporting line
This is a senior staff position and the role reports to
Commercial Business Development Manager.
Location: South-East, South-West, South-South, North
and North Central.
Performance Objectives:
1. Execution of the company’s business plan that
outlines key initiatives and meeting established budgets
associated with revenue growth, profitability and
expense control
2. Maintaining and developing relationships with
existing Clients and Brokers
3. Responsible for new channels – new brokers/agents
to drive new business production, key account
retention, new product roll out, and large account
prospecting.
4. Developing and maintaining awareness of market
behavior and competitive trends and respond
accordingly.
5. Developing and maintaining thorough knowledge of
company’s available services, lines of business, pricing
structures and offering additional services as
appropriate to existing customers in conjunction with
assigned brokers/agents.
6. Regularly meeting with sales representatives for
review of sales activities and results.
7. Staying abreast of changes in the marketing
environment to best serve the objectives of the
organization and adjusts plans accordingly.
8. Marketing Intelligence gathering/brand promotion
9. Initiate marketing strategies and coordinate actions
to influence the market
10. Open business development dialogues with
strategic clients with the focus to build large strategic
accounts
11. Maintaining relationships with appropriate
regulatory bodies
Desired Skills and Experience.
Personnel Specification
Suitable candidates should have obtained a minimum of
Bachelor’s degree/HND. Higher academic and or
professional qualification will be an advantage.
1. Ideal candidate should have minimum of 5 years in
business development and marketing financial services
product related roles with proven results of business
success.
2. Excellent communication skills, both written and
verbal, is key along with the ability to work in a fast-
paced, dynamic environment.
3. Relationship with key customers/brokers/agents in
the financial services industry
4. Good knowledge of the financial services industry,
especially insurance.
Click here to apply
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